We help the world run better
Our company culture is focused on helping our employees enable innovation by building breakthroughs together. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.Apply now!
YOUR FUTURE ROLE
- Responsible for reporting of SAP.com and providing strategic recommendations to the business drawing insights from data trends and changes in the business.
- Accountable for defining the metrics framework, analytics, and insights for net new projects and programs aligning with the central analytics team of corporate marketing.
- Partner with numerous stakeholders to understand business questions and interpret the data into actionable opportunities for optimization.
- Design and implement new reporting strategies combining multiple data sources and systems.
- Manage and support multiple analytics projects across DX to support Corporate Marketing goals.
- Ensure data integrity and quality in reporting and communication of results.
- Establish cadence for reporting and insights, with continuous review and identification of areas for improvement based on stakeholder feedback.
YOUR PROFILE
- 10 years hands-on experience of digital marketing with an understanding of the channels and tactics that influence business results
- 10 years expert knowledge in Google Analytics or Adobe Analytics building complex reports and hands on experience in delivering actionable insights
- Expertise in establishing reporting and optimization plans for digital and web marketing activities
- Experience in managing larger projects with project members from across the marketing organization and IT
- Work experience in global and regional or local marketing roles
- Ability to translate strategy into execution and break it down into programs/projects to measure overall success.
- Solid understanding of SAP’s B2B web funnel, from awareness to demand generation
- Proven track record in stakeholder management across teams and organization, ability to breakthrough silos to achieve successful project delivery
- Proficient communications skills in English
ABOUT THE TEAM
The mission of the Digital Experiences team is to create world-class online experiences by inspiring, educating, and supporting customers throughout their journey to drive engagement, leads, trials, and online orders to support SAP’s growth as a cloud company.
As part of SAP Corporate Marketing, the Digital Experiences team harnesses the power of our best-in-class digital talent to drive the digital impact required to enable cloud growth for the company.
The team is responsible for customer journey planning, user experience, web management, optimization, and mission-critical functions across marketing-owned web properties (sap.com, ariba.com, and store.sap.com.). The team also oversees digital event experiences.
The business operations team within DX is responsible for co-defining the strategy for the unit and is accountable for the smooth execution of day-to-day activities. This team is responsible to define rhythm of the business, performance reporting and insights, process optimization, and foundational programs that help the DX organization meet strategic objectives.
We build breakthroughs together
SAP innovations help more than 400,000 customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, we build breakthroughs, together.
We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.
EOE AA M/F/Vet/Disability:
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.
Requisition ID: 379175 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: Virtual - Global #LI-Hybrid.