We help the world run better
Our company culture is focused on helping our employees enable innovation by building breakthroughs together. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. Apply now!
Integrated Storytelling works with our Sponsorships partners, our Sponsorships team and across M&S to tell impactful, authentic tech and sustainability stories to identified buyer audiences. You would work with new and existing partners to launch and tell the technology and sustainability stories in SAP campaigns and north star plans and established digital storytelling programs (e.g. M&S Flagship program).
What you’ll do
- Design, plan and integrate storytelling initiatives across M&S to defined audiences and outcomes. Be the driver and glue that binds/connect dots (aspects of story, GST, across SAP)
- Define and develop storyline and messaging in collaboration with internal and external property teams and across M&S.
- Deliver the storyboarding, scripting, and messaging in creation of storytelling assets for use in digital and social channels to reach buyers.
- Enable PR teams to pitch and land earned coverage.
- Promote and amplify via digital/social channels. Enable our social media strategy and execution.
- Tap into the fanbases of our properties to deliver audience digital journeys to SAP.com. Support the metrics capture and reporting.
What you bring
- 2 years of integrated Marcomm experience in a related field
- Acknowledged go-to person for integrated program/projects
- High change agility and demonstrated ability to work as part of a dynamic team
- Strong communication skills and ability to translate vision into an approach and plan for execution and defined outcomes
- Bachelor's degree, Master’s program desired.
- Exceptional English writing skills, German language
- Social Media experience (post creation, strategy, Sprinklr)
- Microsoft Powerpoint, Excel, Teams
We build breakthroughs together
SAP innovations help more than 400,000 customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, we build breakthroughs, together.
We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.
Requisition ID: 372846 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Student | Employment Type: Limited Full Time | Additional Locations: #LI-Hybrid