· Build, plan, implement and manage the overall digital marketing strategy
· Manage and oversee various digital marketing channels
· Developing and executing digital marketing strategies to increase brand visibility, website traffic, and conversions.
· Develop, plan, execute and manage all digital marketing, including, but not limited to, Search Engine Optimization / Search Engine Marketing, marketing database, email, social media and display advertising campaigns.
· Design, build, manage and maintain all the company’s social media presence
· Measure and report performance of all digital marketing campaigns, and assess against goals (Return On Investment and Key Performance Indicators)
· Collaborate with internal teams to optimize user experience
· Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels
· Collaborate with agencies and other vendor partners
· Suggest activities for improving the quality of online content
· Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
· Brainstorm new and creative growth strategies
· Developing and analyzing key performance indicators & return on investment reports to measure success and identify areas of improvement
· Optimizing content for search engine optimization and digital marketing campaigns
· Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
· Analyzing website traffic and user engagement metrics to optimize digital marketing campaigns
Job Types: Full-time, Permanent
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Digital Marketing work in UAE: 8 years (Required)