What is in it for you:
- An opportunity to be with world's preferred Hospitality Company .
- Employee benefit card offering discounted rates in Accor worldwide.
- Learning programs through our Academies and the opportunity to earn qualifications while you work.
- Opportunity to develop your talent and grow within your property and across the world.
- Ability to make a difference in the local community through our Corporate Social Responsibility activities, like Planet 21.
What you will be doing:
- To provide a courteous, professional, efficient and flexible service at all times, following Novotel & Ibis Gate and Pullman JLT standards of performance, by e-mail, phone or in person.
- Plans, directs, controls, coordinates and participates in all Marketing, Ecommerce and Public Relations activities
- Identifying and developing product line/revenue stream features, creating content and following up its usage, through customer database collection across multiple platforms.
- Coordinating the onsite animation and digital marketing across a selection of advertising mediums (Internet, social media, mobile phones and electronic billboards) with the objective to boost customers' awareness, value, loyalty and global experience.
- Developing and optimizing online sales, by using traffic acquisition levers or by developing new partnerships.
- Develops an annual Marketing Communication Plan.
- Involved in developing marketing campaigns and content calendar to promote a product, service or idea. It is a varied role that includes planning, advertising, public relations, event organization, product development, distribution, sponsorship, research and oversee website uploads and landing pages development.
- Research market in order to discover new trends and technologies.
- Conducts timely competition check to inspect offers, strategies, and current promotions of other hotels.
- Plans and implements ecommerce strategy in order to improve website performance, including working with developers to improve website speed.
- Liaising and networking with a range customers, colleagues, suppliers and partner organizations communicating with target audiences and managing customer relationships.
- Develops and maintains media contacts, plans press conferences and other press activities. Acts as hotel's liaison with media to promote good publicity and counteract bad publicity.
- Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters, rack brochures, HTMLS.
- Distributes press releases to appropriate targeted media, locally, regionally and internationally.
- Coordinating with designers (if needed) and printing agencies.
- Organizing photo shoots if requested & be knowledgeable of Accor photo library.
- Develop co-marketing initiatives to actively promote & position the Pullman Brand and Pullman JLT Hotel and Novotel & Ibis brands.
- Be actively involved in marketing planning and strategies with CDOSM.
- Compiles press clipping, and maintains files.
- Development and execution of the online marketing activities to drive business.
- Ensuring constant update of new technologies and strategies to ensure the brand
- remains at the forefront of online with the design
- Prepare a planning calendar on quarterly basis, promotions and mailer campaigns
- Track traffic and movement on social media pages of hotels / outlets. Responsible of amending when necessary , create competitions, uploads pictures, reply back to customers
- Responsible to submit weekly marketing report with detailed activities.
- Main coordinator of digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media.
- Actively involved in suggesting ideas to enhance traffic in F&B outlets.
- Regularly review competitive websites in terms of product range, marketing.