We are looking to hire a Marketing Manager -Branding and PR who will be responsible for conceptualizing, designing, and deploying growth-focused marketing and communication strategies for our Client based in Dubai- which is one of the largest properties and development organizations in the region. This position is a permanent role. The role sits within Marketing and Corporate Communications and reports directly to the VP Marketing and Corporate Communications. Key responsibilities:
Develop strategic marketing campaigns to help achieve business results Implement and develop a robust Branding and PR Marketing Strategy aligned with business objectives while focused on growth and customer intimacy. Define marketing communications plans/ campaigns including internal and external PR activities, media relations, and reputation management. Monitor marketing trends as well as keep an eye on competitive companies in the marketplace so we can stay ahead of the competition Lead creative development to motivate the target audience to “take action” Manage the development of all marketing collateral aligned with brand positioning and strategy. Planning and executing marketing initiatives including campaigns, events, sponsorships, and corporate social responsibility programs Create, adapt, and broadcast essential Key Messages and USPs Communicate and enforce standards and guidelines for branding and external marketing communications. Act as operational brand ambassador and custodian in ensuring the elevation of the brand perception and value. Supervise and edit Press Releases, and internal communications and lead the PR agency to create media coverage broadcasting our key messages. Formulate a CSR plan to help drive PR & Brand awareness Develop innovative strategies to maintain long-term relationships with existing and potential customers to enhance revenue-generating opportunities. Liaise with all departments internally to ensure news updates and information accuracy. Work on the company newsletter Review, proofread and translate marketing material Promote the company in participating in awards and liaise with the team to prepare and submit all relevant documents required. Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders Collaborating with different stakeholders to ensure the successful implementation of strategic marketing plans including defining success criteria, measuring the effectiveness of initiatives, and reporting on results
Knowledge, skills & experience:
Bachelor’s degree in Marketing or Communications relevant and demonstratable experience 7+ years of experience in marketing and communications Working experience within a Property Management / Real Estate / Developer will be an advantage Excellent verbal and written communication skills in English and Arabic Proven ability to develop brand and marketing strategies and communicate recommendations to executives Experience in identifying target audiences and devising effective campaigns Writing background and experience with creating press releases, marketing collateral, and translation Ability to make recommendations and work independently on most projects and programs Knowledge of MS Office software (PPT, Excel) Working knowledge of websites and web programs (preferable) Have a good understanding of different social media channels Excellent presentation skills Self-starter with a strong ability to work in a dynamic environment
Preference will be given to candidates available immediately or a maximum of 30 days after accepting the offer.
We are looking for a candidate who will be able to work in the United Arab Emirates. Please apply with your resume and remember to provide us with your contact details. We will review your job application within 7 working days. Should your profile fit the requirements of the role a consultant from Edari will be in touch with you to get a deeper understanding of your profile, discuss the role in more detail, and potential next steps Job Types: Full-time, Permanent Application Question(s):
Are you currently working in UAE? If ,yes What is your notice period____ What is your level of proficiency in Arabic? How many years of experience do you have in Branding? Do you have experience in communications & Public relations?