Coach Transformation Academy (CTA) is a coaching, training, and consulting organization, that primarily offers in-house and public coaching certification training programs and coaching services for executives and teams in GCC & Worldwide.

Coach Transformation Academy (CTA) is part of HSI Corporate Services Pvt Ltd.

The Role

Your responsibilities will include :

Planning digital marketing campaigns, including web, SEO / SEM, email, social media, and display advertising
Maintaining our social media presence across all digital channels
Measuring and reporting on the performance of all digital marketing campaigns
Planning and executing all digital marketing, including SEO / SEM, marketing database, email, social media, and display advertising campaigns
Designing, building, and maintaining our social media presence
Measuring and reporting the performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs)
Identifying trends and insights, and optimizing spend and performance based on the insights
Brainstorm new and creative growth strategies
Planning, executing, and measuring experiments and conversion tests
Collaborating with internal teams to create landing pages and optimize the user experience

Ideal Profile

Skills required :

You have a bachelor’s or master’s degree in marketing or a related field
You have a proven working experience of 4+ years in digital marketing, particularly within the industry
You have demonstrable experience leading and managing SEO / SEM, marketing databases, email, social media, and / or display advertising campaigns
You have experience in optimizing landing pages and user funnels
You have experience with A / B and multivariate experiments
You have a solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
You have a working knowledge of ad-serving tools
You have experience in setting up and optimizing PPC campaigns on all major search engines
You have a working knowledge of HTML, CSS, and CMS Tools.

What's on Offer?

Strong opportunities to progress your career
Leadership Role
Attractive Salary & Benefits

Coach Transformation Academy

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Digital Marketing Manager